The Minimalist Guide to What is Food Blogging


Want to learn what is food blogging and what makes it good? Interested in a minimalist approach to food blogging? Maybe you’re interested in learning more about that particular avenue into the world of pioneering food bloggers. Well, this article is a guide to all about food blogging and by the end of it you’ll be able to begin your own blog.

Initially, you have to look into the topic, what is food blogging. As we have search engines and the internet at our disposal, finding information is not hard anymore. But with abandoned information on the internet about food blogging, one is certainly going to lose their sanity. It might seem to be overwhelming at first glance but no worries. All you have to do is to dig into the topic deeply, that is to learn what is food blogging and how to have a successful one.

What is food blogging? What are the different types?

Food blogging is not just sharing recipes and photographs on the blog as many people think. It has much more to it. Let’s say it has many layers. It can be posting the author’s experience of their daily cooking or lifestyle blog, food reviews, cooking recipes, how-to blogs such as which food items to avoid for a keto diet. There are a wide variety of topics under food blogging. That’s why having a look at different types of food blogs enables you to have a better understanding of them.

The different types include:

  • Restaurant and street food review 
  • Cooking recipes 
  • Healthy food 
  • DIY recipes
  • Linguistic or culture, cuisine, or location-based food
  • Lifestyle etc.

How to start food blogging?

Now that you know what food blogging is, let’s see how to begin the process.

  1. Narrow down your niche

             As mentioned above, there are vast topics to choose from. Select the one which will give you lots of ideas. Choosing a suitable niche is an important step in food blogging.

2. Name your blog

Select a catchy and relevant name for your blog which will be easy to remember.

3. Setting up blog 

This includes buying a domain, finding a hosting provider, installing WordPress, connecting google tools(Search Console, Google Analytics, and AdSense), and customizing your blog. Choose a suitable theme and add the required plugins for running your blog smoothly. Design creative about and home pages that are not only visually appealing but enhances user experience.

4. Start blogging 

Create mind-blowing content which is relevant, authentic, and informative. Pile up your food blogging ideas and create content around each. Make a plan for a month beforehand to be organized, and it will ease the process of blogging.

How do you write a food blog?


Writing a food blog is neither too easy nor too difficult. Your audience should be able to connect to your blog post which is only possible if they can relate or connect on an emotional level. Using storytelling or sharing real stories in a food post gives the readers a glimpse of you enabling them to understand your emotions. Giving cooking hacks to make the dish perfect amidst the post grabs their attention and breaks the monotonous tone. Also, never forget to describe the food because it is the USP of your blog.  Not yet clear? Go through the below tips to know how to write successful food blog posts.

Food blogging tips

Here are some tips to focus on while writing a blog:

  • Share original content
  • Be authentic 
  • Show the real you
  • Post quality content or recipes
  • Be consistent in posting
  • Add mouth-watering pictures
  • Focus on user experience, make the website easy to navigate, and ensure readability

Food blogging on Instagram

You might have come across many food bloggers on Instagram. Ever thought about why only a few from thousands are recognized? Yes, uniqueness is an important aspect of being a food blogger because there are a huge number of bloggers, and it’s a competitive platform. Hence if you want your content to be recognized by others, change the game by creating different content and different styles of uploading pictures.

Behind every successful food blogger, there is a plan. A clear-cut plan helps you to keep note of your upcoming posts so that there is content at your disposal for the future. Having a well-defined plan enables you to stay organized and be consistent. Being consistent is the key to social media success. Hence, focus on being consistent in posting your content on Instagram.

Why do you think Instagram is the best platform for food bloggers?

People spend half of their lifetime on social media. So the ideal among all is the one who utilizes the opportunity. Work on what you waste time on so that it becomes productive. Instagram is the only social media platform that is the easiest to target the audience. People love to watch videos, and it increases the number of viewers. By sharing the video, it will reach more people. Hence, it increases the reach of your account and, the number of followers will be increased. Instagram is the best place to build engagement and create your own identity. Thus your identity becomes a brand that is followed and trusted by many.

Steps for being a food blogger on Instagram

  1. Start an Instagram account for this purpose.
  2. Choose a striking name.
  3. Learn some photography hacks.
  4. Make friends.
  5. Start posting.
  6. Be consistent in creating and posting.
  7. Make better use of Instagram tools like reels, stories, and filters.
  8. Promote your Instagram account.
  9. Keep up the trend.
  10. Choose a unique way of presentation.

How to make money by food blogging?

 Once you start posting quality content, you can try grabbing the golden branch that many people want to. What exactly is it? Any ideas? Some of you might have already guessed it right, it is monetizing your blog. There are a lot of ways to make money by blogging, let’s see some of the prominent ways:

  1. Display ads with Google AdSense

Displaying ads on your blog is an easy way to earn some fortune. By connecting Google AdSense to your blog, they show advertisements relevant to your food blogs. You can earn money when a user clicks on the advertisements.

2. Selling your recipe ebooks

Writing your recipes or cooking guides and selling them as ebooks is a great way to generate income. You can sell it from your website or on other platforms.

  3. Social media brand collaborations

Collaborating with brands and restaurants on social media is also a means to cash in. You can create content using the respective brands’ products and share it on social media platforms such as Instagram. 

  4. Affiliate marketing

Affiliate marketing is another exciting option to make money. All you have to do is join an affiliate program like Amazon’s Affiliate Program and add links to affiliate products in your recipes. Each time your reader buys the products using the links in your blog, you’ll get a certain amount as commission.

How do I promote my food blog?

You can only get revenue from your food blog if you have enough readers or web traffic. Since earnings are directly dependent on traffic, one should promote their blog. Social media is the best approach to promote food blogs. Especially, social media platforms such as image-centric Instagram and Pinterest. Share your food pictures on Instagram using appropriate hashtags so those are easy to find and it also helps to increase your followers on Instagram. Adding social shareable buttons to your blog encourages readers to share it on social media.

What are the benefits of food blogging?

Everything in this world comes with advantages and disadvantages. So, we can look into the perks of food blogging, which are:

  • Doing something you are passionate about, as a result, every day will be exciting.
  • Meeting new people and making friends.
  • Earning money when you are following your passion.
  • Endless opportunities if collaborating with different brands.
  • If your blog is successful, you will be a celebrity in no time. Along with fame, events to attend or free food sessions such as restaurant tasting invitations, etc.  

Why do food blogs fail?

If you research the food bloggers, you can see a good percent of them have failed. Why did their blogs fail? Understanding their failures helps you not to repeat the same mistakes. Some of the common mistakes are:

  • Not having a clear-cut plan
  • Not narrowing down to a well-defined niche or In other words, trying to include everything in your niche
  • Not posting regularly
  • Expecting overnight success
  • Not giving enough time to grow

Wishing you would take notes of these and would try not to repeat the same mistakes. Having patience is the key to success when it comes to blogging. As with every journey, blogging has its fair share of ups and downs. You need the ability to flow with the current to take it as your profession.

As a last thought, let’s conclude with a question. Which is, Should I start a food blog?

If you are passionate about it, willing to work hard, and have strong willpower to overcome obstacles, then you should definitely. Food blogging is no rocket science. All it requires is a desire to learn and a heart to conquer the art of blogging. It’s not your cup of tea if you are lazy and give up with initial failure. If you want to make your space among the thousands of food bloggers, you definitely can if you give your cent percent to it. Nothing is impossible unless you try with all your might. Ultimately, it is all about your happiness and choice, do what is right for you and what makes you satisfied.

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